@-A-Glance Series: Understanding Google's Hummingbird
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First Looks Agency <br> @-a-glance
Thursday  |  February 27, 2014

THIS ISSUE:
Does your website have the answers?

Google's Hummingbird

Google’s Hummingbird is their new search feature with the capability to understand and answer conversational search queries. Answering questions is now as important as matching search topics.

The opportunity for marketers is simple. Potential customers will have a better chance of finding you if your website can answer their questions.

3 solutions to master Hummingbird:

  • Research and structure new SEO components specifically tailored to answering prospects questions
  • Produce or revise content in order to answer specific questions
  • Add more blog entries and high-quality expertise on specific topics
Remember, the website with the answers gets the hits!
Google's Hummingbird

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