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The Importance of Digital Marketing for Small Business
Smart Marketing Tips for EntrepreneursIncreasing your brand awareness remains a top priority for all businesses–large or small. Today, marketing is about meeting consumers where they are–being in the right place at…
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SMART Marketing Goals for Small Business
The basics of SMART goal-settingWhat are SMART marketing goals? Specific: Try to be as thorough and detailed as you can so there is no room for interpretation on what your team…
4 Tips for Small Business Marketing
Advertising Right Now? Go With the Best Performer: Digital Marketing.Tips for small business marketing have changed due to COVID-19. Right now, everyone is plotting their next steps. Disruptions abound. Though the new normal shows up in…
Data Points on Marketing Industry and the Coronavirus
Disappointment and OpportunityDealing with an unknown, one tool to help define a position, plot a trajectory or understand the situation is data. We’ve heard of the disastrous effects the…